Multi-level marketing (MLM), also called network marketing[1] or pyramid selling,[2][3][4] is a controversial[5] marketing strategy for the sale of products or services in which the revenue of the MLM company is derived from a non-salaried workforce selling the company's products or services, while the earnings of the participants are derived from a pyramid-shaped or binary compensation commission system.[6]
This has got to be one of the best network marketing books for beginners and is the perfect starting point for ALL of you who have taken the plunge to join the most welcoming industry the world has ever seen.It provides you with honest and straightforward information that teaches you about things like:
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This easy to read network marketing book is an absolute gem from a master that has been in the field for more than half my life and it contains such simple wisdom for anyone in your business/team including yourself!
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To start an MLM business, the first and foremost thing you should build a strong team and it is not easy to build a strong team. Many MLM business owners have started adopting network marketing software to make their daily tasks easier.
Details: If you want to be among the top 1% people, you must do what the top 1% people do. People come into network marketing because they believe they can fulfil their dreams faster here. But many are not abl ...
In pyramid selling, the primary goal, focus, and purpose is to collect your money and convince you (with the promise of big returns) to recruit others who pay money, too. Network marketing is different. It is a marketing strategy that aims to sell products by leveraging a wide network of distributors. The goal of network marketing is sales, not recruitment.
Shashish Kumar Tiwari runs ISNM YouTube Channel where his videos are watched by more than 1+ million people per month. His YouTube channel Indian School of Network Marketing got its first 100k subscribers just within 4-5 months. He is one of the highest earners of the network marketing Industry.
Deepak Bajaj is India's leading direct selling expert. His work is showing people the way to change life. Deepak is #1 Bestselling author of 2 books that are most followed guidebooks in entire network marketing industry. His books have already been translated in 5 languages. If you want to be among the top 1% people, you must do what the top 1% people do. People come into network marketing because they believe they can fulfil their dreams faster here. But many are not able to achieve their dream income and lifestyle in spite of many years of hard work, commitment and motivation.[ Available in Hindi and English ]
the textbooks is very thorough in covering all the topis needed in a principles of marketing class. It even adds a chapter that is not in many other textbooks: "The Marketing Plan." However, my only criticism is that it does not touch on a huge...read more
the textbooks is very thorough in covering all the topis needed in a principles of marketing class. It even adds a chapter that is not in many other textbooks: "The Marketing Plan." However, my only criticism is that it does not touch on a huge topic area nowadays in marketing: sustainability (sustainable marketing and sustainable competitive advantage).
Based on similar marketing text books I have read, this textbook is accurate and contains content that someone who is unfamiliar with marketing concepts will easily understand. The use of examples throughout the textbook is a good way to help a beginner to marketing understand the subject matter.
Many textbooks in marketing follow a certain modular pattern. This same pattern can be found in this text, with each chapter being split into sections for which particular assignments and experiential learning activities are designed.
Most basic concepts in marketing, e.g., product life cycle, buying process, pricing strategies, are mostly time free, thus, stay relevant regardless of changes in the marketplace. Examples used are apparently out of date, e.g., iPad. Many of the examples are prior to 2010 so that examples need to be updated to be relevant to today's students. Most basic content is consistent with other textbooks, just on a shallow side.
This book provides comprehensive coverage of marketing principles equivalent to other textbooks. There is very nice coverage of supply chain and logistics beyond many other principles books. The marketing plan section at the end is very useful....read more
This book provides comprehensive coverage of marketing principles equivalent to other textbooks. There is very nice coverage of supply chain and logistics beyond many other principles books. The marketing plan section at the end is very useful. Overall there is a lot of content to choose from in this text that makes it easy to select what is needed. A searchable pdf in the downloaded format makes it easy to find content.
The rapid pace of change in marketing, especially digital marketing/social media and media in general make it difficult for textbooks to stay up to date. Updates to these sections should be easy to make. The majority of the text is up-to-date and relevant. The use of review questions and key takeaways for sections are very helpful and reinforce learning of each concept.
The textbook covers the material found in the majority of introductory marketing textbooks. The topics covered are appropriate and the scope meets the basic needs of a principles of marketing course. A searchable index would add to the...read more
The textbook covers the material found in the majority of introductory marketing textbooks. The topics covered are appropriate and the scope meets the basic needs of a principles of marketing course. A searchable index would add to the usefulness of this textbook. A table of content exists but unfortunately no subject index or glossary is provided.
Overall the accuracy of information, based on the publication date, is acceptable. The textbook is listed as published in 2015 on the Open Textbook Library site. However, the internal publication date is 2010. The internal date seems accurate based on the examples and citations used throughout the textbook. The books examples are all about 10 years old. In the world of marketing, that is a problem. The textbook has some grammatical and spelling errors but nothing that would prevent usage.
The textbook is listed as published in 2015 on the Open Textbook Library site. However, the internal publication date is 2010. The internal date seems accurate based on the examples and citations used throughout the textbook. The books examples are all about 10 years old. In the world of marketing, that is a problem. The subjects of pricing, product, and distribution would be easy to update in the text and/or provide supplements in the classroom. However, the promotion related chapters are very out of date in today's tech driven e-marketing and social media marketing world. If this book had been available in 2009 as an open resource, I would have used it. In 2018, it is unlikely that I would use this resource.
The flow of the chapters is a positive element of the textbook. The organization of the book follows the same structure as many of the principles of marketing textbooks. The table of contents could be restructured to group chapters into subunits for greater student comprehension but it is a small detail.
The content is up-to-date, with the exception of: 1. The three chapters on marketing communications. Marketing communications has been and is continuing to change rapidly, and as a result, it is difficult for text books to remain current. Having said this, I believe that it would be relatively easy to make regular updates to the marketing communications chapters. 2. Although the Distribution chapter is up-to-date, it is lacking in its coverage of distribution as it relates to services, as well as retailing. 3. Perhaps most importantly for Canadian students, is the fact that all the examples and all sections that relate to legislation/business practices in the current text are American. It would be more time consuming to up date the text to reflect the Canadian marketing environment.
Your First Year in Network Marketing is the most loved book on network marketing authored by Mark Yarnell and Rene Reid Yarnell. The author claimed this book is the Bible of Network Marketing.
Consisting of 300 pages, this book introduces the harsh time faced by everyone during the beginning of their network marketing career. It teaches, how to deal with negativity, people recruitment, and training processes, manage downline, and stay motivated.
Another amazing book with the amazing title Questions are the Answers is written by Allan Pease. Allan Pease is known as a body language expert and in this book, he gives practical steps to get success in network marketing.
Be a Network Marketing Millionaire is written by Deepak Bajaj who is an MLM leader and Motivational Speaker. In this book, Deepak Bajaj shares information, skills, and techniques to grow a network marketing business. 2ff7e9595c
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